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Meet the AY Team

DIVERSE AND INQUISITIVE TEAM WITH A PASSION TO BUILD NEW IDEAS INTO REALITY

Our strong leadership team boasts impeccable credentials and brings a seasoned, international outlook from across diverse sectors.

Creative Director

Shubhangam Singh

A trailblazing designer with a passion for sustainable furniture and a deep-rooted commitment to craftsmanship. Shubhangam's journey began at NIFT, where he honed his skills and received numerous accolades, including the prestigious "Most Commercially Design Intervention Award" and "Best Graduation Project."

Continuing his pursuit of excellence, Shubhangam ventured into the world of Furniture Design, achieving an MA degree from Central Saint Martins, University of the Arts London. His exceptional talent caught the attention of the university, securing him the coveted "International Postgraduate Scholarship."

Recognized as one of the "20 under 35 Emerging Designers of India," Shubhangam's innovative approach has garnered admiration far and wide. From being selected for the esteemed "Young Furniture Makers Award 2023" to reaching the finals of "Design Intelligence Award Beijing 2020" and "Stella McCartney x Lenovo Project Green Award 2022," Surface Design Show UK 2024 his achievements are nothing short of extraordinary.

With a focus on artisan collaboration and preserving traditional craftsmanship, Shubhangam's designs breathe life into bespoke furniture pieces. His impact has extended beyond borders, working with foreign export enterprises and the Export Promotion Council for Handicrafts in Rajasthan.

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Administrative Director

Shatakshi Singh

Meet Shatakshi, the compassionate and driven Head of Administration at Abeey Yaar. With a wealth of experience in education, disaster relief, and rural socioeconomic development, she has always championed the safety and well-being of children and women. For more than five years, Shatakshi has been actively involved in social activism, policy research, and community outreach, making a significant impact in these domains.

Alongside Shubhangam, Shatakshi co-founded Abeey Yaar with a noble mission in mind—to uplift the underpaid and neglected craftsmen in India's handicraft sector and celebrate the richness of Indian art and culture. Their vision is to elevate the living standards of artisan communities by equipping them to meet market demands and attain economic self-sufficiency.

Shatakshi's academic achievements include a BA in Sociology from Lady Shri Ram College for Women, an MA in International Development from the University of Edinburgh, and a diploma in Gender, Media, and Culture from King's College London. Her expertise in social development plays a pivotal role in the for-profit business plan, ensuring the empowerment and growth of the talented craftspeople associated with Abeey Yaar.

Driven by her dedication to social impact and sustainable change, Shatakshi is instrumental in driving the transformation of artisan communities and creating a brighter future for all.

Explore Abeey Yaar's journey of social empowerment and artistic appreciation, led by the unwavering passion of Shatakshi and the visionary outlook of Shubhangam.

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Productions & operations Director

Rajeev, the dynamic force behind Abeey Yaar's production and quality control. A brilliant graduate of the esteemed Fashion and Lifestyle Accessory Design program at NIFT, Rajeev's passion for craftsmanship and artistry shines through in every aspect of his work.

With an unwavering commitment to excellence, Rajeev oversees the entire manufacturing and supply chain at Abeey Yaar. From crafting product samples to coordinating the production of the entire line, he ensures that every piece reflects the essence of Indian art and culture.

What sets Rajeev apart is his unique ability to seamlessly blend theoretical designs with practical execution. His hands-on approach and social sensibilities enable him to connect deeply with our talented handicraft artisans in rural craft clusters. Their preference to work with nobody else but Rajeev is a testament to his exceptional leadership and collaborative spirit.

Living and breathing the craftsmanship firsthand, Rajeev brings an authentic understanding of the art form into each creation. His keen eye for detail and dedication to quality ensure that every piece bears the mark of excellence.

Together with his longtime friend and business partner Shubhangam, Rajeev co-founded Abeey Yaar, even leaving before their bachelors were finished to pursue their shared vision. With their combined passion and expertise, they celebrate the rich tapestry of Indian craftsmanship and culture, transforming dreams into tangible works of art.

Rajeev Sehgal

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200+ Master Artisans spread across 20+ districts in 90 craft clusters actively involved with AbeeyYaar 
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